The Sephora retail brand is continuing to deploy its new concept of connected stores, the “New Sephora Experience”, with the opening of the first store of its kind in Paris, in the wake of the previous ones at the Nantes Atlantis (in Nantes outskirts) and Val d'Europe malls (Marne-la- Vallée, Paris greater area) and Bordeaux. Implemented in France and in some European countries since the beginning of 2017, the “New Sephora Experience” concept, based on services and connected beauty, is no (...)…